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2024 UNICON Benchmarking Survey: August 18th Extended Deadline

As we approach the 2024 UNICON Benchmarking Survey, we’re reminded of the unique opportunity it presents for all member institutions. This survey, conducted by Percept Research, is more than just a data collection tool; it’s a vital resource that helps shape our understanding of the executive education landscape.

Survey deadline

The deadline for submitting your responses has been extended to August 18th.

Your Participation Matters

Your contribution to this survey is vital. It not only benefits your institution but also enriches the broader UNICON community. By participating, you’re helping to build a more informed and connected industry.

Please note that ONLY business schools who have completed the survey will receive the Executive Summary results at the Team Development Conference in Portugal.

Hear more from Stuart Wells, UNICON Benchmarking Committee member and Managing Director, Executive Education, at Alliance Manchester Business School:

Why Participate?

Gain Invaluable Insights

Participating in the survey allows you to access the Executive Summary, Aggregate Report, and Peer Reports. These documents offer comprehensive insights that are crucial for strategic planning and understanding where your institution stands in the industry.

Priya Mistry, Director, Open and Executive Programs, UBC Sauder
Priya Mistry, Director, Open and Executive Programs, UBC Sauder
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I have found UNICON to be an open community where you can share knowledge and get insights from peers on facing similar business challenges from around the world. The Benchmarking Survey in particular has to be an invaluable resource for making key strategic decisions within Executive Education. The regional analysis of industry trends with the UNICON benchmarking survey offers crucial insights that help institutions stay current and make well informed decisions. By understanding global trends and comparing performance with peers, you can identify new opportunities and expand your presence in key international markets. The detailed benchmarking data and industry trends are highly valuable for any institution seeking to enhance its program offerings and marketing strategies. Insights into competitors' marketing budgets and allocation strategies have been instrumental in ensuring our school has the necessary resources to support growth in a competitive landscape.
David Kutas, Senior Director of Custom Solutions, Darden Executive Education
David Kutas, Senior Director of Custom Solutions, Darden Executive Education
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I find the UNICON benchmarking survey to be an invaluable tool. This comprehensive survey conducted by Percept Research provides critical insights into industry trends, challenges, and best practices, allowing us to benchmark our programs against other leading institutions. The data on revenue trends, learning technologies, and subject popularity help us make informed decisions to stay innovative and effective, ensuring we offer world-class, customized learning solutions.
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Streamlined Process

This year, the Benchmarking Committee has made a concerted effort to reduce the time required to complete the survey. The process is now more straightforward than in previous years, thanks to the School Profile Summaries prepared by Percept Research, to facilitate survey completion.

Collective Value

Our goal for 2024 is to achieve a 90% participation rate. High participation ensures that the insights generated are robust and valuable for all members. It also enhances our collective understanding of key trends and challenges in executive education.

% Member Participation Goal
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Need Assistance?

If you haven’t received your survey link, need an extension, or have any questions, please contact Percept Research. We’re here to support you throughout the process.

We look forward to your valuable insights. Thank you for your ongoing commitment to UNICON.