This session explores how AI can support executive education teams across the B2B account management journey — from targeting and stakeholder engagement to proposals, delivery, impact, and relationship growth.

Speaker bio: Tom Ryan is an experienced management educator and consultant who passionately believes that business schools and other providers must provide a compelling solution to their clients’ job to be done if they are to succeed in a competitive market. He has written a number of papers for UNICON covering the implications for schools of new alternative providers, on partnering effectively with intermediaries and on how schools can demonstrate the business case for executive education programmes. He has worked as a consultant, leader and educator in a variety of schools and other organisations over many years.

Explore UNICON research and download papers →