Next UNICON Webinar: "Achieving Greater Success In The Chinese Market", November 20th, 2014, 9,30 am EST, 6,30 am PST, 3,30 pm in continental Europe, 10,30 pm in China. Presented by Teng Bingsheng, Associate Dean and Associate Professor of Strategic Management Cheung Kong Graduate School of Business (CKGSB) and facilitated by Greg Marchi, Chief Representative CKGSB Americas. Western multinationals have notoriously failed when trying to enter the challenging Chinese market, even when using such tactics as acquisitions and alliances with Chinese companies. We will look at these precedents and bring to light some of the cultural and managerial differences between Western and Chinese firms and how they play out in Sino-foreign alliances. As a case in point, we'll discuss the failed attempt by Coca-Cola to acquire Huiyuan, the largest Chinese juice maker, and discuss the implications that case has on current Western-Chinese deals, such as the one between Chinese pork producer Shuanghui and its American counterpart, Smithfield. In addition, we'll consider the successful entry of Yum! Brands into China and discuss GM's recent noteworthy moves there, where it is the largest foreign automaker in the country. Participants will leave the webinar with some general and practical guidance on various aspects of what it takes to effectively do business in/with China.
To secure a place in this webinar, REGISTER HERE NOWYou can also forward this information to other colleagues and members of your school’s staff and take advantage of learning more about our industry’s hot-topics and leverage the benefits of your UNICON membership! This webinar will be hosted by IE Business School. 2014 Team Development Conference Registration Closes Soon: This year’s conference theme is “Innovate or Evaporate!” Sessions will be offered for people at all levels and functions. You will learn how industry experts are approaching innovation in marketing, operations, technology and other areas. Please follow these links for conference information, to review the topics and schedule, and to register. Hosted by the University of Notre Dame Mendoza College of Business, Notre Dame, Indiana, USA. Wednesday, December 3 - Friday, December 5Conference Agenda Limited Space Remaining. Register Now! UNICON Board Member Announced
David Weinstein, Stanford University, recently stepped down from the UNICON board. As directed by policy and following the recommendation of the Continuity Committee, the board appointed Peter Hirst, MIT Sloan School of Management, to the UNCON board for a term ending in 2020. Please join us in welcoming Peter to the UNICON board of directors.